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Keralam Environment Environment & Climate

Kunchacko Boban and Prithviraj Sukumaran appointed brand ambassadors of the Kerala Forest department

Actors Kunchacko Boban and Prithviraj Sukumaran have been made brand ambassadors of Kerala's Forest department.
Their task is to spread the message of protecting forests and wildlife and to draw more people into conservation work.
The main audience is children and young people, through nature camps, interactive sessions and digital content.
They will also share verified conservation messages on official social media platforms.
The campaign will stress safe responses to wildlife encounters and respect for forest-dependent communities.
The department also plans to use their film connection to find new ways of carrying conservation messages to a wider public.

Brand ambassadors: Kunchacko Boban, Prithviraj Sukumaran
Why it matters for exams: Brand ambassadors of State departments and missions are a common Kerala PSC current-affairs question.
Kerala PSC
4 November 2026 Source: The Hindu

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